for a lot of young entrepreneurs, due to the young Wang Wang, sometimes things are not so thoughtful, tend to ignore some small details. But for entrepreneurs, these can be fatal drawbacks. Can not because of their young connivance of their own mistakes, only to prevent errors in advance, and in a timely manner to solve problems, in order to better entrepreneurship.
solution: write down the typical features of your customers, to describe their frustration, fear and desire is. As far as possible, try to personalize. You need to know how they feel and what they want.
error two: the lack of user participation in
in the market when you allow yourself to have a "scientist" type: general mind to do experiments to test their ideas, and your test object (>