entity store has a slow-moving product, which is a normal thing. However, if these unsalable goods do not deal with, for the operator’s business development will have a great influence. Most of the time, the smoke Hotel due to unreasonable inventory, resulting in the occurrence of late unsalable. For the solution of slow-moving cigarettes, we believe that there must be a certain means of promotion. By the following methods, we can easily solve the inventory slow-moving cigarettes and alcohol problem.
I visited the market often hear: "this is not to sell tobacco, die", "you look at the root of a box of smoke pressure will never sell"…… For retail households in the hands of slow-moving cigarettes, can be described as a piece of their heart, not only affect their cash flow, but also due to poor economic losses caused by mismanagement, and even affect the relationship between the company.
as a retail customer how to let the "unsalable cigarettes" smooth up? A method of following the author summed up, for wide cigarette retail customer reference, also hope to bring some inspiration to the cigarette retail customers.
business ideas to change
in the process of operating cigarettes, it is inevitable that there will be some slow selling cigarettes, as retail customers first to change the business concept, do not have a slow selling cigarettes is the idea of selling cigarettes. To put a positive attitude, positive face, do everything possible to promote, marketing, establish awareness. "Good wine is not afraid of deep alley" is an old saying in china. In today’s fierce competition in the market, "good wine" even in the alley mouth, but also to "call", not to mention unsalable goods! Operating cigarettes is also true.
placed in a prominent position
due to slow-moving smoke is relatively difficult to sell cigarettes, some one or two months to sell a box, sales are very small and use of funds, can not earn money, retailers generally put it aside to "throw", or just placed the commonplacest place, the consumer is not easy to see, No one shows any interest in, naturally it is difficult to buy, this is undesirable. For slow-moving cigarettes, may wish to be more care, adjust the display position, put it in the most prominent position, the customer can see the door or shelves of these cigarettes. You can also do some related display, lighters, ashtrays, pictures and other items related to the immediate placement, in order to seize the consumer’s eye".
grasp the side smokers
as a retail customer operating cigarettes, must have their own fixed consumer groups, there is a kind of trust between them, the relationship is relatively harmonious. This is advantageous resources available to retail customers, selling cigarettes will be much easier, poor grasp well, and make full use of effective resources, grasp the different consumer’s age, personality, consumer habits, marketing will be handy.